Against the backdrop of China’s ongoing dual-carbon strategy, the country’s powder coatings industry has fully shifted away from extensive scale-driven growth in the first half of 2026, marking a clear structural divergence: traditional downstream markets are contracting while emerging industrial sectors are booming. As end-market demands continue to upgrade, buyers no longer prioritize low prices alone, but raise significantly higher requirements for the environmental performance, functionality, and total lifecycle cost of coating products. This fundamental shift is pushing the entire powder coatings sector to transition from capacity expansion to value-driven quality improvement.

As one of the core application fields for powder coatings, the aluminum profile industry exhibits the most prominent structural differentiation. In H1 2026, domestic aluminum output fell 2.4% year-on-year. Hit by the deep adjustment of the real estate market, demand for construction aluminum profiles slumped sharply, with new home sales, construction starts and real estate investment all declining. Incremental demand from building stock renovation and public construction projects has not been enough to offset the market gap.

On the other hand, industrial aluminum profiles maintain steady growth, supported by robust demand from new energy, energy storage and rail transit sectors, effectively cushioning the industry’s downward pressure. Meanwhile, although domestic newly installed photovoltaic capacity has entered a phase of moderate growth, PV product exports jumped 24.3% year-on-year. Strong overseas demand continues to drive the need for high-end weather-resistant powder coatings in this segment.

New energy vehicles (NEVs) stood out as the biggest growth engine for the powder coatings industry in the first half of 2026. Despite a slight dip in overall domestic automobile sales, NEV production and sales maintained steady growth, with market penetration staying at a high level.

Exports delivered the strongest performance. In H1 2026, China’s total auto exports surpassed 5 million units for the first time ever, while NEV exports surged 120% year-on-year. The booming overseas market has fueled prosperity in the aluminum wheel sector: exports of aluminum alloy wheels rose 8.3% year-on-year, with June exports hitting a six-year high. This trend continuously drives incremental demand for high-performance powder coatings specially designed for aluminum wheels.

Targeting the rigid high-end coating demands from NEVs, commercial vehicles and aluminum wheels, Junmeqi has laid out precise strategic arrangements in these niche segments ahead of the market. Focusing on the R&D and manufacturing of high-end functional powder coatings, the company’s core product lines feature outstanding weather resistance and salt spray resistance, which can fully meet the stringent coating standards of NEV wheels, auto body parts and commercial vehicle structural components, and satisfy the high-end manufacturing requirements for export markets.

In sharp contrast, traditional downstream sectors including home appliances and furniture continue to face downturns. Omnichannel retail sales of home appliances dropped 9.9% year-on-year, with sales of mainstream product categories generally declining. The furniture industry also recorded declines in both revenue and profit, with weak domestic demand becoming the norm. Against this backdrop, competition in the traditional general-purpose powder coatings market has grown increasingly fierce.

Overall, the era of purely scale-based competition in China’s powder coatings industry has come to a close, and structural dividends from emerging industries have become the core source of incremental growth. Looking ahead, the core of industry competition will focus on technological strength and product value. To secure a foothold amid industry reshuffling and achieve high-quality development, enterprises must break away from over-reliance on traditional tracks, deepen their presence in high-potential sectors such as NEVs, energy storage and electric construction machinery, and develop functional products with high weather resistance, heavy corrosion protection and low-temperature curing capabilities to match high-end manufacturing demands.

Junmeqi has consistently followed industry development trends, steering clear of the fierce price competition in the traditional general-purpose coating segment and continuously deepening its presence in high-quality emerging sectors such as NEVs and commercial vehicles. With a full range of high-end functional powder coatings covering weather resistance, salt spray resistance, heavy corrosion protection and low-temperature curing, the company precisely caters to the needs of high-end manufacturing and overseas export markets, capturing structural industry dividends through premium product quality and technological advantages.